Actionable, AI-powered insights for the Smart Marketer.
Using machine learning, AI and prescriptive analytics, TapInsights delivers the insights and recommendations marketers need to keep their managed campaigns on track and deliver exceptional results to their clients.
AI-Powered Industry Benchmarks
Harness the power of machine learning and AI to derive industry benchmarks from your marketing data. TapClicks Benchmark Widgets provide you with the ability to see exactly how your campaigns perform in relation to industry standard norms, helping you identify strengths and areas for improvement.
TapGoals
TapGoals provides the data-driven support needed to fine-tune your campaigns and maximize return on investment, all while keeping your marketing spend on track. Set clear objectives, track progress daily, and adjust strategies as needed to hit your targets. Automated pacing and prescriptive analytics budgeting tools help you stay on course, while goal visualizations offer instant insight into your performance.
AI-Generated Executive Summaries
Transform your data analysis and reporting with AI-driven Executive Summaries that are generated in seconds. Use ChatGPT-powered technology to quickly create clear and actionable insights from your dashboard data. Tailor the output to fit your specific business goals, uncover new patterns, and enhance decision-making.
Leads Management Attribution
Efficiently manage and optimize your lead conversion strategy with TapClicks Leads Management, an intuitive dashboard within TapInsights. Gain valuable insights into lead attribution, streamline the conversion process, and cut unnecessary ad spend with advanced form-fill tracking and attribution tools. Leverage external integrations and holistic views to make smarter, data-driven decisions and improve lead outcomes across channels.
Configurable Alerts
Stay informed and ahead of changes with automated alerts that adapt to your business’s data needs. Set personalized rules to receive real-time notifications on crucial metrics and data shifts. These alerts monitor a broad spectrum of performance indicators, from top-level metrics to specific KPIs, ensuring you’re always aware of important updates.