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High level is great... but you need to see the nitty gritty, too.
With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.
Available Data Views
Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.
Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.
| Account | Bookmarks (public) |
| Created On | Date |
| Display URLs | Favorited? (data not available) |
| Followers | Following |
| Hashtags | Impressions (public) |
| Likes (public) | Listed Count |
| Mentions | New Followers |
| New Following | New Tweets |
| Organic Impressions | Organic Likes |
| Organic Replies | Organic Retweets |
| Organic URL Link CTR | Organic URL Link Clicks |
| Organic User Profile Clicks | Organic Video 25% Completes |
| Organic Video 50% Completes | Organic Video 75% Completes |
| Organic Video Completions | Organic Video Starts |
| Organic Video Views | Other Mentions |
| Preview | Preview Iframe |
| Preview URL | Profile Image |
| Quote Tweets | Retweet Count |
| Retweeted? (data not available) | Retweets (public) |
| Screen | Screen Name |
| Screen Name Replied to | Total Impressions |
| Total Replies | Total URL Link CTR |
| Total URL Link Clicks | Total User Profile Clicks |
| Total Video 25% Completes | Total Video 50% Complete |
| Total Video 75% Complete | Total Video Completions |
| Total Video Starts | Total Video Views |
| Tweet | Tweet Geo Latitude |
| Tweet Geo Longitude | Tweet ID |
| Tweet Latitude | Tweet Longitude |
| Tweet Time | Tweets |
| URL | URLs in Tweet |
| User | User Description |
| User Location | User Mentions |
| Verified? | Video Completion Rate |
| Account | Date |
| Followers | Following |
| Listed Count | Mentions |
| New Followers | New Following |
| New Tweets | Retweet Count |
| Tweets |
| Bookmarks (public) | Created On |
| Date | Display URLs |
| Favorited? (data not available) | Hashtags |
| Impressions (public) | Likes (public) |
| Other Mentions | Profile Image |
| Retweeted? (data not available) | Retweets (public) |
| Screen | Screen Name Replied to |
| Tweet | Tweet Geo Latitude |
| Tweet Geo Longitude | Tweet ID |
| URLs in Tweet | User |
| User Description | User Location |
| Verified? |
| Bookmarks (public) | Created On |
| Date | Hashtags |
| Impressions (public) | Likes (public) |
| Organic Impressions | Organic Likes |
| Organic Replies | Organic Retweets |
| Organic URL Link CTR | Organic URL Link Clicks |
| Organic User Profile Clicks | Organic Video 25% Completes |
| Organic Video 50% Completes | Organic Video 75% Completes |
| Organic Video Completions | Organic Video Starts |
| Organic Video Views | Preview |
| Preview Iframe | Preview URL |
| Profile Image | Quote Tweets |
| Retweets (public) | Screen Name |
| Screen Name Replied to | Total Impressions |
| Total Replies | Total URL Link CTR |
| Total URL Link Clicks | Total User Profile Clicks |
| Total Video 25% Completes | Total Video 50% Complete |
| Total Video 75% Complete | Total Video Completions |
| Total Video Starts | Total Video Views |
| Tweet | Tweet ID |
| Tweet Latitude | Tweet Longitude |
| Tweet Time | URL |
| User | User Location |
| User Mentions | Video Completion Rate |
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