Triton Digital connects audio markets to advertising by providing the technical backbone for the audio marketplace.
With more granular data capabilities than anywhere else, you finally have the lens to fully understand all layers of your business. With TapClicks, you get access to seemingly-unlimited fields, and custom-built data views as well. Our team delivers the deepest intricacies of any platform and ensure you get the most information possible.
Group your data in ways you never thought of before and discover intriguing new insights. You can apply deeper insights with TapClicks—complex visualizations. Slice and dice, group and cluster. Drill down from campaign level to creative level.
Take a look at some of our more popular and out-of-the-box data fields supported. Keep checking back as we are always adding new metrics and data fields.
Ad Description | Ad Frequency Cap (mins) |
Ad ID | Ad Name |
Advertiser Name | Affidavit Type |
Asset URL | Bit Rate |
CODEC | CTR |
Campaign ID | Campaign Name |
Campaign Variant | Channel Count |
Clicks | Creative Description |
Creative Frequency Cap (mins) | Creative ID |
Creative Information | Creative Label |
Creative Name | Creative Status |
Currency | Date |
Date Played | Day |
Daypart ID | Duration |
End Date | End Hour |
FileSize | Flight End Date |
Flight Goal | Flight ID |
Flight Name | Flight Start Date |
Flight Value | Format |
FrameRate | Frequency Cap (mins) |
Height (pixels) | ISCI Code |
Impressions | Impressions Delivered |
Impressions Delivered Count | Language |
Number of spot plays | Opportunities Delivered |
Ratio | Reference Daypart |
Sample Rate | Spots |
Spots Delivered | Start Date |
Start Hour | Station ID |
Station Name | Stations Targeted |
Status | Template |
Tracking URLs | Traffic Goal |
Traffic Method | Traffic Type |
Url type | Width (pixels) |
Ad Description | Ad Frequency Cap (mins) |
Ad ID | Advertiser Name |
Asset URL | Bit Rate |
CODEC | Campaign Name |
Channel Count | Creative Description |
Creative Frequency Cap (mins) | Creative ID |
Creative Label | Creative Name |
Creative Status | Date |
Duration | FileSize |
Flight Name | Format |
FrameRate | Height (pixels) |
ISCI Code | Impressions Delivered |
Impressions Delivered Count | Language |
Number of spot plays | Opportunities Delivered |
Ratio | Reference Daypart |
Sample Rate | Spots Delivered |
Status | Template |
Tracking URLs | Traffic Goal |
Url type | Width (pixels) |
Ad ID | Ad Name |
Advertiser Name | Affidavit Type |
CTR | Campaign ID |
Campaign Name | Campaign Variant |
Clicks | Creative ID |
Creative Information | Creative Name |
Date | Date Played |
Daypart ID | Flight ID |
Flight Name | Impressions |
Spots | Station ID |
Station Name | Traffic Type |
Advertiser Name | Campaign ID |
Campaign Name | Currency |
Date | End Date |
Frequency Cap (mins) | Impressions Delivered |
Opportunities Delivered | Spots Delivered |
Start Date | Status |
Advertiser Name | Campaign Name |
Date | Day |
Daypart ID | End Hour |
Flight ID | Flight Name |
Impressions Delivered | Opportunities Delivered |
Reference Daypart | Spots Delivered |
Start Hour | Status |
Traffic Goal |
Advertiser Name | Campaign Name |
Date | Flight End Date |
Flight Goal | Flight ID |
Flight Name | Flight Start Date |
Flight Value | Impressions Delivered |
Opportunities Delivered | Spots Delivered |
Stations Targeted | Status |
Traffic Method |